Boomers are looking for a retirement purpose. And the hospitality industry needs their work ethic, relational instincts and talents. Time to get together. Attention hoteliers: Boomers seek employment because 27% or 18,900,000 of them want to work to fill their desires for a retirement purpose, income, and sociability—and they are ready to work when you need them. Your new pay grades are acceptable. Many don’t need your benefits because they have their own – Medicare. And their biggest motivation is to belong again and interact with people.

It’s time to protect our mature workforce from extinction and take advantage of these experienced and wisdom-filled workers. Time to retire retirement!  It’s time to transition how we think about workforce-planning. We must get away from the misnomer that with age comes cognitive decline—thus the individual is no longer a “useful” member of the workforce and it’s time to retire—stepping aside so youth can advance and “cognitively” execute the necessary aspects of the job.

Does this sound familiar? “I know the time is coming. I just turned 55 and the time for my usefulness ...

FYI: don’t ever mention the word “Retirement” to a Baby Boomer as it carries a very negative connotation! The word ...

“I never imagined retirement without my spouse!” Tragically, this situation is one which occurs more frequently than most people imagine. ...